Thursday 18 September 2014

Lady Gaga - Telephone





The audience can instantly see that the setting is in a prison due to the close ups on the barbed wires and the effect of having the camera behind the fences.  The font is funky, bold, colourful and bright, which contrasts with the visuals of a prison. Gaga is dressed up in a black and white stripes, which fits in with the setting of the prison. Scopophilia is created through the shot of the surveillance cameras. Gaga and the two officers are revealing in their clothes and look, but look intimidating at the same time. An example of voyeurism is created as there is a pan shot of the women in revealing clothes looking directly to the camera in their trapped cells. The officers strip Gaga from her clothes which makes her look like the other prisoners. Product placement is presented through the Virgin active phone and later on, the dating website. We can then hear the ambient sounds of the helicopter. A fight scene is taking place, showing close ups of the characters reactions. a cross cut is made from Gaga to the fight in order to have her point of view of the situation. The telephone rings and Lady Gaga starts singing "Hello, baby, baby I cant hear a thing", which we see from the fight in the background. A parallel cut is made to girls dancing and Gaga lip syncing to the song. They are also wearing revealing clothes which further emphasises voyeurism. We then see a cut to the beat with quick edit cuts and rhythmic editing which shows the music is in time to the visuals. Beyonce pulls up in  a car which is an inter textual reference from Kill Bill in the driving scene as the bride in the film has the same car.


As Beyonce sings further cuts are made in time to the beat. There are also animations used in the next scene in the Diner when there is a close up of the man "smacking" the woman's bum, which is another form of voyeurism There are also a series of jump cuts. A close up is made to the significant prop of the toxic liquid. There are a number of transitions being made when cutting to each scene from fade in's, dissolves and wipes. Furthermore, the lyrics also related to the visuals as every time the phone rung she already had it in her hands. There is continuity editing as we see everything coming to an end and there is a beginning, middle and end narrative.

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